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Exercises for Understanding and Applying Lean Startup Principles in SMEs
Exercises on the Benefits of Lean Startup Methodology
Exercises on Key Concepts of the Lean Startup Methodology
Exercises for Steps in the Lean Startup Methodology
Exercises for Tools in the Lean Startup Methodology

Exercises for Tools in the Lean Startup Methodology:

Business Model Canvas Workshop

  • Objective: Familiarize with the canvas and its dynamic nature.
  • Task: Break into groups and create a Business Model Canvas for a hypothetical product or service. Then, introduce a market change and ask teams to iteratively refine their canvases based on new insights.

Customer Development Interview Role-Play

  • Objective: Practice conducting structured interviews and empathetic listening.
  • Task: In pairs, one acts as a potential customer while the other conducts the interview. Later, switch roles. Discuss the gleaned insights and feelings post-interview.

A/B Testing Simulation

  • Objective: Understand the mechanics and insights from A/B testing.
  • Task: Given two designs or features of a website (A and B), simulate user interactions and gather 'feedback'. Analyse the results to decide which version to proceed with and why.

Agile User Stories Creation

  • Objective: Draft user stories grounding product features in real user needs.
  • Task: Pick a product and brainstorm potential user stories that highlight needs and desires. Discuss and prioritize them in terms of impact and feasibility.

Landing Page Design Challenge

  • Objective: Understand the utility of landing pages in early validation.
  • Task: Using tools like Unbounce or Instapage, design a landing page for a hypothetical product. Share designs and discuss strategies to drive traffic and gauge interest.

Analytics Platforms Exploration

  • Objective: Learn to derive insights from user data.
  • Task: Using mock data on platforms like Google Analytics or Mixpanel, analyse user interactions and behaviours. Draw conclusions on user preferences and potential areas of improvement.

Feedback Gathering Exercise

  • Objective: Streamline feedback collection and analysis.
  • Task: Using tools like UserVoice or Typeform, create a survey for a hypothetical product. Distribute among peers and analyse the feedback to identify trends and insights.

Prototyping and Feedback Integration

  • Objective: Align customer development interviews with tangible feedback.
  • Task: Present a basic prototype or mock-up during a simulated customer interview. Gather feedback and discuss its implications on the product's design and functionality.

Data-Driven Decision Workshop

  • Objective: Emphasize the importance of A/B testing in product decisions.
  • Task: Present data from two variations of a feature. Ask teams to make decisions based on this data and justify their choices.

Feedback Platforms Dive-In

  • Objective: Familiarize with different platforms for structured feedback.
  • Task: Explore platforms like UserVoice and Typeform. Design feedback forms for different stages of a product's lifecycle (e.g., MVP stage, post-launch, after updates).

Scenario-based Tool Application

  • Objective: Understand when to use which tool.
  • Task: Presented with different business scenarios (e.g., early-stage validation, post-launch feedback, feature improvement), decide which tools to employ and justify the choices.